When a customer puts forth a query or a question, they expect spontaneously or at least the earliest response.
As per a study, 82% of people want an immediate response to their query, and 80% claim they will stop doing any business or purchase with a company if they get poor service experience.
In short, companies will benefit if they focus on upping their brand image if they focus more on serving their customers faster and better.
With internet marketing, you will be able to gain insight on the products your customer needs.
If a customer likes a particular product of yours, you will be able to design the campaign as per that.
This kind of enhanced customer-oriented service is going to go a long way.